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Content Discovery Interview

Surface the customer stories, language, and moments of truth that become your best content — straight from the people who lived them.

6 questions~3 min to complete

Use this template

Create a draft session from this template, then customize it before publishing.


Questions

1.

What's the problem you were dealing with before you found us — in your own words?

Don't prompt with your category or product language. Let them describe it before they knew solutions like yours existed.

Long textRequired
2.

What have you been able to do now that you couldn't do before?

Concrete outcomes — not feature descriptions. 'I can now send the board a brief in 10 minutes' beats 'it saves time.'

Long textRequired
3.

Is there a specific moment where you thought 'this is actually working'?

The moment of proof — a meeting that went differently, a result they didn't expect, a thing they showed someone else.

Long textRequired
4.

What question did you have early on that took too long to find the answer to?

This surfaces the content gap — what you should have written but didn't. Valuable for FAQ, onboarding, and top-of-funnel content.

Long textRequired
5.

What do you wish someone had told you when you were evaluating options like ours?

The advice they'd give their past self — often becomes your most useful mid-funnel content.

Long textRequired
6.

If you were writing a review of us for someone exactly like you, what would you say?

This is a permission-framing question — it gives them latitude to be honest. Their answer often contains your best testimonial copy.

Long textRequired

What you'll get

After each completed session, Mayetik generates a structured AI summary. Here's an example of the output format — the actual content reflects each respondent's answers.

Sample AI summary

Key themes from this session

The respondent's answers highlighted three recurring themes — each supported by specific examples drawn from their experience. The summary captures what was said, not what was expected.

Standout insights

Two responses stood out as unusually detailed and pointed to an area worth following up on. The full text of each answer is preserved below the summary.

Suggested next steps

Based on the patterns in this session, the AI identified three concrete actions for the project team to consider. These are drawn directly from the respondent's own suggestions.

Generated from 6 questions · ~3 min session


Ready to start from this template?

The template will be created as a draft session, so you can adjust the title, questions, and wording before publishing.